Branding, logos, advertising and sales. All words that seem synonymous yet the marriage of them all may seem elusive at times. Or is it?

As many of you may know, I am the 2015 IHRA Pro Mod World Champion. In my former years I was a professional skater (performer) for the Ice Capades. In an odd twist of fate I gave up my sequins for a fire suit. The ‘game’ is oddly the same just at a bit of a faster pace! Why am I telling you this? Because my former life as a performer has honed my skills as not only an entertainer but a spokesperson. Do you see where I’m going with this?

Let me entertain you! As I am entertaining, shall I assist in promoting your product or service as well? Let my opportunity be your opportunity!

We will be shooting an episode of Power Nation TV on December 17th (to air at a later date). Appearing at the studio will be myself, Andrew, Bella (the PR Pug) and of course Stella the beautiful 3,000HP Pro Mod Cadillac. We will be interviewing with host Katie Osborne and have the opportunity to acknowledge our marketing partners throughout the show.


Power Nation TV is the #1 Automotive How-To program in the nation! Here are some numbers for you to look at. Let them sink in for a moment…. I’ll wait….


Power Nation TV airs on 3 Networks:

  • Spike – 97 million U.S. homes
  • NBC Sports Network – 86 million U.S. homes
  • CBS Sports Network – 60 million U.S. Homes
  • Also: Available on Roku, Amazon Fire, Xbox, Apple TV


Not to mention:

  • 1.5 million social followers
  • 800 thousand email recipients

To add to this do not forget that Dina Parise Racing has the 2015 IHRA Pro Mod World Championship. Along with and incredibly loyal fan base and very active social media following. We understand the meaning of ROI and how to create it. We do not let our marketing become stagnant. If a company puts their faith in me and my DPR team, we work hard and get results. We are not about just slapping a sticker on the car and calling it a day.

Let’s begin a beautiful relationship starting with the Power Nation TV appearance and working through the 2016 season and beyond! Together we will create marketing campaigns to attract the consumer! Many of the marketing professionals these days remind me of the old ‘Jack in the Box’. You wind them up, they pop up but never leave the box. It’s time to think ‘out of the box’!

For more information please contact DPR at .Will you be attending the PRI Show? We will be! Let’s take time out to speak face to face at the show. There is nothing better than actual conversation!


‘Beauty attracts the eye, personality attracts the consumer ‘~Dina Parise

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