Dina Parise Racing Partners with Speedwire Systems

(Atlanta, GA.)- The most important piece to the Dina Parise Racing team is the marketing partners. DPR is proud to announce a new addition to the team partner list is none other than Speedwire Systems. 

They say everything happens for a reason. In the Dina Parise Racing camp, they have become believers in this statement. This team has learned that some days may be tougher than others, but they are just preparation for things to come.

DPR reached a sponsorship agreement with the Canadian company, who has authorized dealers and installers worldwide ( http://speedwiresystems.com/ ). A side-note to the agreement is that Speedwire Systems had an integral part in assisting DPR in executing Stella’s new look!

 

Why you should choose Speedwire Systems 

At Speedwire Systems, the goal and vision is to refine and simplify vehicle chassis electrical control and installations, helping their customers to build consistent and reliable race-winning vehicles. Their products allow racers to spend their time on their race program rather than debugging electrical issues. Their products are the choice of champions. Largely because they are built for racers, by racers. 

 

What sets Speedwire Systems apart  

Their products that can suit any application, Turbo, Nitrous, Blower and Supercharged applications, even off road and drift cars.

 Customers can be assured, their products are designed with the best components available for the application, with the mind set of always producing a high-quality product. 

 Keeping in mind customer safety as well as performance. The enclosures and Epoxy used are flame retardant and laboratory test to UL 94 specs.

All their products are designed and manufactured in house, using the highest attention to detail and built to last through the rigors of the racing environment.

 Customers can order a custom switch panel and systems to suit their individual needs. It’s not one size fits all. Their relay controllers and switch panels can be combined to suit any need. ** DPR can attest to this feature. The switch panel in Stella, was made to driver specifications. **

The relay boards all self-diagnosis LED indicators that change color which allows the user to quickly identify a problem from a blown fuse to a faulty output, giving them the ability to repair the problem efficiently without the use of multi meters for diagnosis.

All their relays and fuses are replaceable with components that are readily available locally.

Lastly, their products are empowering the fastest cars in the world from Pro Mod to Drag Radial cars resulting in winning multiple championships from Drag racing to 3,500-mile Dakar Race.

The DPR team continues to push the envelope in every way. From performance to detail this team acknowledges and does it all.  Stella runs efficiently and safely with products from top notch companies: NGK, Lucas Oil, Speedwire Systems, DJ Safety, CRC Auto  and Wiseco. The DPR website looks great and runs efficiently thanks to the professionals at Crank It Media.

 

Please visit http://dinapariseracing.com/marketing-partners  . There you will find more information regarding the companies listed as well as some *special offers*! The team encourages you to try the products and services these companies offer. The fact remains that they do use them all. That is the best recommendation!

 

The DPR team would like to thank all their marketing partners for their continued support!

 

Contact DPR to become a Marketing Partner as well! Let DPR work for you!

 

Get Social: Be sure to join the DPR team on all their Social Media! Their Website will show you the way! For all things DPR please visit http://dinapariseracing.com/   Parise has quite a bit on her plate for the season on the track and off. Be sure to follow along on Social Media to keep up with it all!

Photos Courtesy: Roger Richards/Competition Plus and Speedwire Systems

Story by DPR

DPR PDRA Wrap up and their Mission

(Atlanta, GA.) Are you ready for the Dina Parise Racing weekend race wrap up from the PDRA Firecracker Nationals at Virginia Motorsports Park? Well, grab your helmet and get strapped in! Lot’s of excitement coming at you!

On a mission…

DPR’s results from this past weekend were not favorable, yet the team is proud of what they accomplished. “It’s not always about getting to the finish line first. Sometimes what is most important is the journey you take to get there.” States Dina Parise. She and her team have made it their mission to support all those who have answered the call to serve. In association with Speedwire Systems, the brand-new look on ‘Stella’ the Pro Mod Cadillac, (revealed this past weekend) continues that mission.

Felling hot…hot…hot..

Unfortunately, Parise missed the testing session on Thursday due to her having a debilitating migraine, something she has lived with for years. That was a setback for the team. “It was brutally hot.” Stated Andrew Parise. “We had her in and out of the car a few times to swap seatbelts. I could tell, she was fighting a migraine. I pulled the plug for the day, as a safety precaution.”

Friday brought 3 rounds of qualifying in the Moroso Pro Boost catagory. DPR battled both the heat and a fuel issue. By the end of Q3, they were on the outside looking in. On Saturday (Elimination day) Parise was put in as an alternate after Tommy Gray could not make the call due to breakage. Their luck ran out in 1st round of eliminations, when they smoked the tires right at the hit. Game over.

 Always a bright side…

On the positive side, Stella’s new look was well received! As part of DPR’s mission to support all those who have answered the call to serve, the team, in association with (their new partner) American States Utility Services, Inc. and Outback Steakhouse of Colonial Heights, Va. hosted members of our U.S. Military from U.S. Army Fort Lee for the day! Outback provided a spectacular meal for the guests. Thank you to Tim and Julie for taking the time out to set up and serve everyone. Yet again, DPR owes a debt of gratitude to Roger Hedrick of Outback Steakhouse of Colonial Heights, VA. He has never turned down a request of a meal for our Military members, no matter how many. Over the years, DPR has requested many meals, and he has obliged.

On a side note, Due to a last-minute shift change, some of the guests could not attend. As they say, that is the ‘life of a soldier’. For those who could attend, seeing them enjoy a day at the races made it all worthwhile!     

   

Grab your partner……

American States Utility Services, Inc. has signed on as a marketing partner of DPR. ASUS provides operations, maintenance and construction management services for water and wastewater systems at a growing list of U.S. Military installations. ( http://www.asusinc.com/ ) ASUS-‘Serving Those Who Serve’

DPR reached a sponsorship agreement with Speedwire Systems. The Canadian company has authorized dealers and installers worldwide ( http://speedwiresystems.com/). A side-note to the agreement is that Speedwire Systems had an integral part in assisting DPR in executing Stella’s new look. Parise has (for many years) been utilizing a custom switch panel, (made by Speedwire Systems) tailored to her specifications.

NGK Spark Plugs has been a marketing mainstay with DPR for nearly 20 years! This lasting relationship has much to do with the stellar product NGK provides as well as the support they have shown for almost two decades.

Supporting cast……

From performance to detail DPR acknowledges and achieves it all.  Stella runs efficiently and safely with products from top notch companies: NGK, Lucas Oil, Speedwire Systems, DJ Safety, CRC Auto, Hoosier, DMPE and Wiseco. The DPR website looks great and runs efficiently thanks to the professionals at Crank It Media. Thank you to American States Utility Services for their support!

The DPR team would like to thank all their marketing partners for their continued support!

*Acknowledgement*

DPR would like to thank Tom Daley of Daley Graphics and Kryptonite Kustomz for the amazing work on Stella. Without them this project would not have come to fruition.

Contact DPR to become a Marketing Partner as well! Let DPR work for you!

Get Social: Be sure to join the DPR team on all their Social Media! Their Website will show you the way! For all things DPR please visit http://dinapariseracing.com/  Parise has quite a bit on her plate for the season on the track and off. Be sure to follow along on Social Media to keep up with it all!

Photos Courtesy Roger Richards/ Competition Plus and DPR

Story: DPR

DPR heads to PDRA will Debut NEW Look

(Atlanta, Ga) Dina Parise Racing is excited to be headed to the PDRA Firecracker Nationals at Virginia Motorsports Park, this weekend (June 28-30th). To add to the excitement, DPR will be unveiling and debuting a brand-new look for Stella (the Pro Modified Cadillac). This is Parise’s first race with the PDRA Series. She will be competing in the Moroso Pro Boost category.

“This process has been a labor of love.” Stated Dina Parise. “We hit a few roadblocks along the way, but in the end, it was worth it.”

 Change is good

Recently DPR reached a sponsorship agreement with Speedwire Systems. The Canadian company has authorized dealers and installers worldwide ( http://speedwiresystems.com/   ). A side-note to the agreement is that Speedwire Systems had an integral part in assisting DPR in executing Stella’s new look. Parise has (for many years) been utilizing a custom switch panel, (made by Speedwire Systems) tailored to her specifications.

 

American States Utility Services, Inc. has also signed on as a marketing partner of DPR. ASUS provides operations, maintenance and construction management services for water and wastewater systems at a growing list of U.S. Military installations.( http://www.asusinc.com/ )

 

NGK Spark Plugs has been a marketing mainstay with DPR for nearly 20 years! This lasting relationship has much to do with the stellar product NGK provides as well as the support they have shown for almost two decades. 

 

The companies that support DPR

From performance to detail DPR acknowledges and achieves it all.  Stella runs efficiently and safely with products from top notch companies: NGK, Lucas Oil, Speedwire Systems, DJ Safety, CRC Auto, Hoosier and Wiseco. The DPR website looks great and runs efficiently thanks to the professionals at Crank It Media. Thank you to American States Utility Services for their support!

The DPR team would like to thank all their marketing partners for their continued support!

Contact DPR to become a Marketing Partner as well! Let DPR work for you!

Get Social: Be sure to join the DPR team on all their Social Media! Their Website will show you the way! For all things DPR please visit http://dinapariseracing.com/   Parise has quite a bit on her plate for the season on the track and off. Be sure to follow along on Social Media to keep up with it all!

 

Put your heart, mind, and soul into even your smallest acts. This is the secret of success.

~Swami Sivananda

Honor the Sacrifice on Memorial Day

Fire up the grill, it’s Memorial Day! I bet that’s what you are thinking, right? Of course, we all work our fingers to the bone in anticipation of the next vacation day or holiday. It’s the perfect time to gather with family and friends. Or, are you a shopper? If you are, there are plenty of sales to take advantage of. When it comes to holidays, we all utilize that time off in different ways. We are entitled to it. We have worked for it. After all, we live in a country that allows us the freedom to do what we want when we want.

Do we ever think about the freedom and rights we are so privileged to have? Probably not. Our country seems unsettled and a bit chaotic, at the moment. Citizens are at odds over what they consider right and wrong. Many have taken to the streets to protest. Some protest in other manners. The bottom line is that we have the means to speak and gather freely.

The truth is, many Men and Women (of our U.S. Military) have sacrificed greatly for the freedom we all take advantage of. Agree or disagree with how the freedom has been obtained, the bottom line is we owe those who sacrificed a debt of gratitude. Keep in mind we must ‘hate the war, NOT the warrior.’

Be sure to Fly your flag high. Have that Barbeque! Go buy yourself something nice! But, before you do, please take a moment to remember why Memorial Day originated and those it was created to honor. A moment of our time is the least we can do. As you honor those who sacrificed for our freedom, be sure to keep in mind the families that are left behind. Maybe take a quick trip to a military cemetery and lay a wreath or flag to commemorate those we have lost. Teach your children to understand and respect the sacrifices made.

At 3 p.m. local time, all Americans are asked to pause (as an act of National unity) for a minute of silence to remember and honor those who have died in service to the nation.

To all those who are serving or have served, we Thank You for your service and sacrifice. We will never forget.

“Those who have long enjoyed such privileges as we enjoy forget in time that men have died to win them.” —Franklin D. Roosevelt 

For an extensive list of Military discounts please visit:  https://militarybenefits.info/

Photo and Story by Dina Parise

http://dinapariseracing.com 

Dina Parise to speak at the Performance Racing Industry Trade Show

Are you ready? The Performance Racing Industry Show is a week away!

The PRI trade Show is the place for Racing Industry suppliers and buyers to meet face to face, discuss products and make purchases. As appealing as that sounds, it’s just touching the surface. Along with the rows and rows of product booths, there are informative seminars.

Dina Parise Racing is proud to announce (Dina’s) participation in the acclaimed ‘Women of Motorsports’ seminar. This year’s topic (and title) is ‘Opportunities for Women in Motorsports’.

The seminar is an hour-long program, wherein Parise along with Pippa Mann and Elaine Larsen will discuss their careers, along with the many facets of the everchanging motorsports industry. The aim of the seminar is to educate and engage with young women interested in pursuing a career in motorsports.

Dan Schechner, PRI Magazine editor will moderate this year’s “Opportunities for Women in Motorsports” seminar. Seminar is on Friday, December 8, from 8a.m. to 9 a.m., at the Indiana Convention Center in Meeting Room 241.

“PRI’s acclaimed ‘Women in Motorsports’ seminar brings together three of the most talented, accomplished and dedicated racing pros our industry has to offer,” Schechner said. “Now in its second year, this program promises to enlighten, entertain and inspire as we delve into some important topics that will resonate with a wide variety of Show attendees. Trust me, this is shaping up to be one powerful session you won’t want to miss!” Said Schechner.

Begin the second day of exhibits for the 30th annual PRI Show with the ‘Opportunities for Women’ in Motorsports’ seminar! Free to all PRI attendees! First come first serve on seating, so be sure to get there early to grab a seat! To be sure you don’t miss out, add the event to your PRI Show calendar ( https://pri2017.mapyourshow.com/7_0/sessions/session-details.cfm?ScheduleID=75).

The DPR team continues to push the envelope in every way. From performance to detail this team acknowledges and does it all. DPR has joined forces with Endotech LLC, a company that creates and distributes cutting edge energy saving products aimed at reducing energy usage and demand. With increasing fuel and energy costs, businesses all over the country can utilize the savings! Stella runs well and safely with products from as NGK Spark Plugs, Lucas Oil, Speedwire Systems, Wiseco, Hoosier Racing Tire and DJ Safety. She sparkles, and the team looks great because of the products provided by CRC Auto and Pro Things. The DPR website looks great and runs efficiently thanks to the professionals at Crank It Media. Please visit: http://dinapariseracing.com/marketing-partners . There you will find more information regarding the companies listed as well as some *special offers*! The team encourages you to try the products and services these companies offer. The fact remains that they do use them all. That is the best recommendation! The DPR team would like to thank all their Marketing Partners for their continued support!

2018 is fast approaching! Are you looking for a fresh, new exciting platform to market your company product or service? Want to market your company via ‘Influencer Marketing’? Contact DPR at Marketing@DinaPariseRacing.com for more information.

Get Social: Be sure to join the DPR team on all their Social Media! Their Website will show you the way! For all things DPR please visit: http://dinapariseracing.com/ .Parise has quite a bit on her plate for the upcoming season on the track and off. Be sure to follow along on Social Media to keep up with it all!

Story by DPR
Courtesy PRI Magazine

 

Rev Up Hurricane Relief

Mother nature has shown us how powerful she can be too many times. Unfortunately, the Parise’s have experience dealing with her in a Hurricane situation. They still lived on Long Island when Superstorm Sandy hit in 2012. It was the most horrifying experience of their lives. They watched family and friends lose their homes and much of what they owned. They know some that are still not back in their homes today. It’s an ongoing process to rebuild.

Post Sandy, they did quite a bit of fundraising and collection of items for their fellow residents. The campaign was called ‘Rev Up Sandy Relief’. Feel free to read about it by clicking the links provided. http://dinapariseracing.com/dprs-rev-up-sandy-releif-campaign/ http://dinapariseracing.com/dina-parise-racing-rev-up-and-bounce-back-after-sandy/ http://dinapariseracing.com/dina-parise-racing-rev-up-sandy-relief-where-are-we-now/

The time has arisen again, with the unfortunate task of having to ‘fundraise’ by collecting items to assist those affected by recent Hurricane activity (with Hurricane Harvey and Hurricane Irma). This is a time when we all need to work together to help our fellow Americans. It’s about the people and the pets, never forget the pets! Imagine you lost everything. Where do you start to rebuild? It’s a frightening thought for all of us.

To try to help ease the pain of the loss residents have endured, Dina Parise Racing has teamed up with Carolina NT Small Tire Racing. Andrew and Dina along with Lance Stanford and Travis Harvey will be on hand collecting items at the Carolina NT Small Tire Racing event on September 16th at Galot Motorsports Park. The Parise’s will have their trailer on hand to load up items, and will leave the week following the race to drop off items. The location is yet to be determined and will of course be announced.

 Items being collected are listed here.Please adhere to the list, thank you.

To kick off the ‘Rev Up Hurricane Relief’ campaign, Dina Parise Racing will be accepting donations here in Georgia until (no later than) September 20th! If you would like to drop off items, here’s the address:

Rev Up Harvey Relief (Dina Parise Racing)

19 Venture Lane

Cleveland, Ga 30528

We encourage you all to donate items AND take in some great drag racing, be sure to get to Galot Motorsports Park on September 16th for the Carolina NT Small Tire Racing event! Load up the car and bring the family! Gates open at 12PM for spectators (9AM for Racers)! When donating you will receive a FREE 50/50 ticket!

So, get together with your friends and neighbors! Collect those items and choose the way you would like us to receive them! Either way, we appreciate your help and thank you in advance!

For more information please visit:

   Dina Parise Racing: http://dinapariseracing.com/

                                   AND

   Carolina NT Small Tire Racing Production: https://www.facebook.com/Carolina-NT-Small-Tire-Racing-Production-

Dina Parise Racing gearing up for Fleet Week NYC!

Honoring our Military. This is a time-honored tradition with the Dina Parise Racing team. One of the events that top’s this teams list is Fleet Week NYC!

 Fleet Week is a U.S. Navy, U.S. Marine Corps, and U.S. Coast Guard tradition in which active military ships recently deployed in overseas operations dock in cities (such as New York) for one week. Once the ships dock, the crews can visit its tourist attractions and enjoy various activities.

Dina Parise and her husband Andrew are originally from New York, but now reside in Georgia. “We are happy to make the (800-mile) trip for this event.” Said Dina Parise “Getting to thank our Military Members in person is what it’s all about.”

With the assistance of their marketing partners as well as other sources, the DPR team is proud to have obtained various items to fill 200 ‘Gift Bags’ to pass on to our Military Members. Just a small token of appreciation for the sacrifice they make. “Everyone we reached out to was more than happy to donate items.” Said Parise. “This is something we would like to continue in the future, and expand.”

DPR will be appearing on Pier 86 at the Intrepid Museum, from May 27th – 29th (10am-6pm all days). Pier 86 is filled with interactive displays, hands-on learning opportunities, performances and more! DPR’s display will also be interactive. The team will have a ‘Christmas Tree’ (drag racing timing system) for attendees to try their hand at for ‘Reaction Time’, just like the racers use! Admission to the Pier 86 activities are free, and General Admission will be charged to enjoy the museum. DPR suggests you take advantage of the museum! For more event information visit: http://dinapariseracing.com/event/dpr-appearing-at-fleet-week-nyc/

The team hopes to see you all out there enjoying the festivities, taking advantage of the interactive displays and above all taking the time to say, ‘Thank You’ to those serving in the military.

Items provided by the following: NGK, CRC, Lucas Oil, NMCA (Pro Media), Pro Things, Darlington Dragway, Wiseco and John Wayne Cancer Foundation.Christmas (timing) Tree provided by: Motorsports Engine.The team would like to thank: Quarter Mile Foundation for their assistance.

The DPR team continues to push the envelope in every way. From performance to detail this team acknowledges and does it all. DPR has joined forces with Endotech LLC, a company that creates and distributes cutting edge energy saving products aimed at reducing energy usage and demand. With increasing fuel and energy costs, businesses all over the country can utilize the savings! Stella runs well and safely with products from as NGK Spark Plugs, Lucas Oil, Speedwire Systems, Wiseco, Hoosier Racing Tire and DJ Safety. She sparkles and the team looks great because of the products provided by CRC Auto and Pro Things. The DPR website looks great and runs efficiently thanks to the professionals at Crank It Media.Please visit http://dinapariseracing.com/marketing-partners . There you will find more information regarding the companies listed as well as some *special offers*! The team encourages you to try the products and services these companies offer. The fact remains that they do use them all. That is the best recommendation! The DPR team would like to thank all their Marketing Partners for their continued support!

 

Are you looking for a fresh, new exciting platform to market your company product or service? Contact DPR at Marketing@DinaPariseRacing.com for more information. There is still time to be a part of the 2017 season!

Get Social: Be sure to join the DPR team on all their Social Media! Their Website will show you the way! For all things DPR please visit http://dinapariseracing.com/   Parise has quite a bit on her plate for the upcoming season on the track and off. Be sure to follow along on Social Media to keep up with it all!

 

Visit: http://Intrepidmuseum.org/  for more information regarding Fleet Week NYC and more.

Story by DPR

Photo courtesy: Killer Instinct Photos

Dina Parise Racing Appearing at Fleet Week NYC!

 

Fleet Week New York is now in its 29th year of the city’s time-honored celebration of the men and women of the United States Armed Forces. It is an opportunity for not only the of people of New York and the surrounding tri-state area, but tourists as well, to meet Marines, Coast Guardsmen and Sailors. Visitors also witness firsthand the latest capabilities of today’s maritime services. The weeklong celebration has been held nearly every year since 1984.

In honor of the men and women of the United States Armed Forces, the Intrepid Sea, Air & Space Museum will host a week of activities, themed events and live demonstrations in celebration of the armed forces. The Dina Parise Racing team is both honored and proud to announce their participation in the Intrepid Museum’s Fleet Week NYC celebration.

This will be the third time DPR will be appearing at Pier 86 alongside the legendary aircraft carrier Intrepid. Previously the team had appeared with their stunning his and hers ’53 and ’63 Corvettes. This time around, DPR will be there with Stella the 3,000HP Cadillac CTS-V.

“Between the last appearance (in 2012) and now, the team has evolved quite a bit, and we have gone through many changes.” Said Dina Parise. “My husband Andrew no longer drives, he is now solely my crew chief. We have sold off the Corvettes and now have Stella. We won the IHRA World championship with her in her debut year in 2015. The one constant is our support of the US Military, its members and their families. We consider ourselves lucky to do what we do. Fact of the matter is, it is a constant reminder that Freedom is not free. We take every chance we get to say thank you and show our appreciation to them for the sacrifice they have made for us. It’s the least we can do.”

Fleet Week festivities at the Intrepid Museum run from May 24th – 29th and the event draws thousands of visitors daily. DPR will be appearing from May 27th – 29th. Pier 86 is filled with interactive displays, hands-on learning opportunities, performances and more! Admission to the Pier 86 activities are free, and General Admission will be charged to enjoy the museum. DPR suggests you take advantage of the museum! For more event information visit : http://dinapariseracing.com/event/dpr-appearing-at-fleet-week-nyc/

The team hopes to see you all out there enjoying the festivities, taking advantage of the interactive displays and above all taking the time to say ‘Thank You’ to those serving in the military.

DPR will be releasing more information as needed. Be sure to keep up with the team’s social media for the latest information regarding this and all events on their schedule.

The DPR team continues to push the envelope in every way. From performance to detail this team acknowledges and does it all. DPR has joined forces with Endotech LLC, a company that creates and distributes cutting edge energy saving products aimed at reducing energy usage and demand. With increasing fuel and energy costs, businesses all over the country can utilize the savings! Stella runs well and safely with products from as NGK Spark Plugs, Lucas Oil, Speedwire Systems, Wiseco, Hussey Performance, Hoosier Racing Tire and DJ Safety. She sparkles and the team looks great because of the products provided by CRC Auto and Pro Things. The DPR website looks great and runs efficiently thanks to the professionals at Crank It Media.Please visit http://dinapariseracing.com/marketing-partners . There you will find more information regarding the companies listed as well as some *special offers*! The team encourages you to try the products and services these companies offer. The fact remains that they do use them all. That is the best recommendation! The DPR team would like to thank all their Marketing Partners for their continued support!

Are you looking for a fresh, new exciting platform to market your company product or service? Contact DPR at Marketing@DinaPariseRacing.com for more information. There is still time to be a part of the 2017 season as well individual events including Fleet Week.

*DPR is collecting items from various companies to assemble ‘goodie’ bags. The goal is 200 (or more) bags to be distributed to US Military members at the event. Please contact DPR at the above email if you wish to participate. *

Media inquiries: contact DPR at: Media@DinaPariseRacing.com

Get Social: Be sure to join the DPR team on all their Social Media! Their Website will show you the way! For all things DPR please visit http://dinapariseracing.com/   Parise has quite a bit on her plate for the upcoming season on the track and off. Be sure to follow along on Social Media to keep up with it all!

Visit: http://Intrepidmuseum.org/  for more information.

Choosing Politics over Promotion, makes Racing a Drag

You cannot escape it. Talk of politics is all around us at what seems to be every moment of the day. I personally am not a fan of talking politics, but in this instance, I will make an exception.

Drag racing is a tough sport in many ways. Of course, I say this from experience. Our sport is not only difficult from a performance aspect, but from a financial aspect as well. As a team owner (and driver) I can attest to the difficulty of fielding ‘Stella’ our Cadillac Pro Mod for one race let alone an entire season. The unfortunate truth is that we (the independent teams) have more of an uphill battle when it comes to funding and sponsorship. That is not a complaint by any means, but it is the truth. We as teams (and drivers) do not need anyone, let alone a sanctioning body, hindering the use of a sponsor logo, especially when it relates to the very sport we all work so hard to participate in and promote. This week, Larry Dixon returned to the seat at the Gator Nationals in his own car (as opposed to driving for a funded team). He stated he is running Gainesville and hoping to possibly run another event. Something we at Dina Parise Racing can understand and relate to.

NHRA in its infinite wisdom placed a ‘cease and desist’ (of sorts) on Dixon running a sponsor’s logo due to ‘conflict of interest’ (*See below). They reference the rule that states: right to refuse to display any sponsor decal on a racecar or rig it deems as detrimental to the organization. Detrimental? In this instance, I would say in this case, NHRA may have a flair for drama and at the same time, has given IHRA and the World Series of Drag Racing more publicity than they could have ever asked for.

Dixon’s NHRA Mello Yello NHRA Drag Racing Series Gator Nationals event sponsorship is on behalf of The World Series of Drag Racing, an event hosted by Cordova International Raceway. Did I mention Cordova is owned by IHRA, another sanctioning body you may have heard of? I, like anyone else, understands the competitive nature (and egos) between the two sanctioning bodies. The sponsorship was to promote a ‘match race’ during this World Series of Drag Racing event. The event itself is not in conflict with the NHRA schedule, nor was the IHRA logo included on the sponsor decal. Did they ‘ride the line’ with this one? Maybe. But the bottom line was that it was a specific event being promoted, and that was the means for this multi-time champion to get back in the NHRA show. This move puts a bad taste in the racers and race fans mouths.

While understanding, we are dealing with two different sanctioning bodies, we must also understand another important issue here. There is a lack of ‘full fields’ not just in the nitro ranks of NHRA, but throughout the sport. Gone are the days of 30 plus cars fighting for sixteen spots. This may be a bit of a grey area here, but in the end, we need to promote our sport and its drivers.

Let’s talk scheduling. I do know a bit about this, due to my former profession as a professional skater for the Ice Capades. We too had competitors, therefore, our shows were booked in at venues accordingly. Did they want to make their competitor happy? No, but they did want to make the fans happy, and they are the ones purchasing the tickets (and merchandise). As in my former show world and in racing, I believe the answer is simple. Sanctioning bodies, as well as large racing organizations, need to work together for the betterment of the sport. Not looking for a Kumbaya moment here, just a resolution. Each year, there needs to be a formal conference to address the complexities of our sport. First and foremost, they need to address scheduling. To (at least attempt) not schedule major events on top of one another benefits everyone. This is not foolproof, but addressing scheduling will make a difference. Racers can possibly run more events, and fans have more options of events to attend. Addressing rule and class structures so teams can have the option to run more events. This especially applies in Pro Mod. The rules and structure of the class varies to where many teams cannot compete or even hope to be competitive. It is the racers as well as the fans that deserve that respect. Without the racer, (and the race fan) what do you have?

Organizations need to take stock in the teams. They need to learn how to better promote the teams and events as well as themselves, and worry less about the politics. When promoting teams, it is imperative to promote all that participate, not just the heavy hitters. Keep fans excited and connected. In turn, ROI (return on investment) will be created for the sponsors, and racers will have the means to continue racing. Need to know a thing or two about promotion? Contact me (http://dinapariseracing.com/contact/ ) and let me show you the way. Yes, that is an example of shameless self-promotion. See how I did that?

Now, more than ever, sponsors are hard to come by. No sponsors, no racers; therefore, no fans and no show. Although the organizations themselves are separate entities, the goal is still the same. Working together will benefit everyone. It is the most efficient way to have the fields and stands full.

Want to learn more about DPR? The Website will show you the way! For all things DPR please visit: http://dinapariseracing.com/   Be sure to follow along on Social Media to keep up with it all !

See you at the races and beyond!

Dina Parise

* Competition Plus- http://competitionplus.com/drag-racing/news/politics-puts-the-kibosh-on-dixon%E2%80%99s-gators-sponsor

Dina Parise Racing Welcomes new and returning marketing partners for 2017

During the winter months Dina Parise is often asked “What do you do in the off season?”. Her response is, “We have an off season?” Usually followed by laughter.

The Dina Parise Racing team as many know consists of Dina and her husband Andrew. Each playing specific roles on and off the track. “We are a team in every sense of the word,” Said Parise “It can be difficult having to work together, live together and race together. But we make it work, for us and especially for our marketing partners.”

The most important piece to the DPR team puzzle is the marketing partners. DPR is proud to announce the marketing partners that are again returning as part of the DPR team. The products (and services) offered by the following companies, are truly the best in the business: NGK Spark Plugs, Lucas Oil, CRC Auto, Hussey Performance, Crank It Media, DJ safety, Speedwire Systems and Hoosier Tire. . DPR is honored, once again be chosen to represent each company listed. The team encourages all of you to utilize one or all of them.

DPR would also like to announce the addition of *Wiseco Performance Products to the team, as well as *Endotech LLC in an Associate Sponsorship role.

 

 

Connect with the Marketing Partners: DPR is proud to have each marketing partner on board. The team looks forward to representing each company during the 2017 season.

Please visit http://dinapariseracing.com/marketing-partners . There you will find more information regarding the companies listed as well as some *special offers*! The team encourages you to try the products and services these companies offer. The fact remains that they do use them all. That is the best recommendation! The DPR team would like to thank all their marketing partners for their continued support!

Contact DPR to become a Marketing Partner as well! Let DPR work for you!

Get Social: Be sure to join the DPR team on all their Social Media! Their Website will show you the way! For all things DPR please visit http://dinapariseracing.com/   Parise has quite a bit on her plate for the upcoming season on the track and off. Be sure to follow along on Social Media to keep up with it all!

*Endotech: With ever increasing fuel and energy costs hitting all of us across our nation each day, Endotech finds itself uniquely positioned to help the entrepreneur control their costs. Endotech LLC is a Virginia Based company that creates and distributes cutting edge energy saving products aimed at reducing energy usage and demand. Please contact DPR for more information regarding this energy (and money) saving product!

*Wiseco: After nearly 70 years in the business, the name Wiseco has become synonymous with pistons, especially pistons for off-road racing and riding. Wiseco has attained that instant brand recognition by being one of the few manufacturers of forged pistons within the USA.

Story By: DPR

Photo Credit: Killer Instinct Photos